Monthly Archives: August 2011

The ‘Ville Has Eyes!

Posted on August 26, 2011 by Kristofer Mehaffey

In which I plot out what it took to make a Scum of the Earth design, in a vain effort to make what I do for fun seem like work… Tweet This Post

Posted in Design, Self Promotion | Comments Off

DC Comics’ TV Ad is Interesting, Doesn’t Suck

Posted on August 17, 2011 by Kristofer Mehaffey

Still swinging for the fences with “52 All-New #1s”, which seems like a great way to terrify new readers while chasing the ghost of the 90s speculator market. But, all in all, it is everything that the radio spot is … Continue reading →

Posted in brand strategy | Comments Off

Neo-Nazi Tee Washout: When Duplicitous Marketing Goes Good

Posted on August 11, 2011 by Kristofer Mehaffey

As concert-goers milled about a nationalism-themed concert in Gera, Germany, they were met by show organizers with free tees featuring a skull and flag and the slogan “Hardcore Rebel.” The shirts had been donated to concert organizers by an anonymous … Continue reading →

Posted in brand strategy | Comments Off

They Live! Geo-Social and the Rise of Embedded Messeging

Posted on August 9, 2011 by Kristofer Mehaffey

If you aren’t familiar with John Carpenter’s They Live, all you need to know is that it’s about a working class guy stuck in a rut during the shit economy of the 1980s.  He stumbles  on some magic sunglasses that … Continue reading →

Posted in brand strategy | Comments Off

DC Comics Writes Radio Ad, Forgets to be Interesting

Posted on August 8, 2011 by Kristofer Mehaffey

Last Friday, Rich Johnston of Bleeding Cool posted and commented on a radio script written by DC Comics, and wasn’t too kind in the process: This is the approved DC radio ad that retailers can run in their local area, … Continue reading →

Posted in Advertising, brand strategy | Comments Off