Monthly Archives: July 2011

AotD: Saatchi LA Venza Ad Highlights Digital Gap

Posted on July 27, 2011 by Kristofer Mehaffey

What better way to showcase a sporty SUV-crossover than by taking the piss out of the younger generation’s fixation on digital as the entirety of social life. Funny and poignant, Saatchi LA’s Toyota Venza ad picks up this Ad of … Continue reading →

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Ad (technique) of the Day: Brilliance Denied!

Posted on July 25, 2011 by Kristofer Mehaffey

I just spent an hour on my novel new idea of using the principles of zoetrope animation on subways to create animation from the point of view of the rider. An hour of diagrams and math and then what does … Continue reading →

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When Spec Advertising Goes Bad

Posted on July 25, 2011 by Kristofer Mehaffey

The Case Against (Bad) Spec Advertising Spec advertising can be great. It can fill out a young designer’s portfolio and help get a foot in the door. Or, it can help land an agency a new and unexpected client. Or, … Continue reading →

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Ad of the Day: Saatchi & Saatchi Brings the Vert

Posted on July 21, 2011 by Kristofer Mehaffey

Saatchi & Saatchi knows how to bring the the advert-interaction with this  2007 bus stop display/ramp from the agency’s Copenhagen office. Sure, some cop might crack your skull for skateboarding on the sidewalk, but the ad actually contributes to the … Continue reading →

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